The app economy is projected to hit $614 billion by 2026. A growing user base spending more time inside apps—averaging 4.2 hours daily—is a good driver for growth. Subscription revenue had begun ...

Both AppLovin Corporation APP and Arm Holdings ARM are technology-driven companies capitalizing on the AI revolution.

Adpub, Aurora Mobile’s app monetization platform, has already established itself as a trusted solution for developers to maximize advertising revenue. By aggregating SDKs from over ten major ...

Opinions expressed by Entrepreneur contributors are their own. The app market is booming, and with millions of apps available in different app stores, it’s important to ensure that yours stands out ...

IronSource said it plans to acquire mobile advertising and app monetization company Tapjoy for $400 million. The deal is part of an ongoing consolidation trend in the mobile marketing ecosystem as ...

App stores and distribution platforms are the usual path to launch games — but there are other valuable ways to reach players. Don’t miss this VB On Demand event to learn what to expect with ...

AppLovin, which provides a platform for marketing and monetizing mobile games, filed on Tuesday with the SEC to raise up to $100 million in an initial public offering. However, this is likely a ...