CUPERTINO, Calif. -- The Vision Pro, Apple's first new product in seven years, will officially launch in stores on Friday in the US. The mixed reality headset is set to go on sale at Apple Stores ...
Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales ...
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Apple’s Vision Pro stumbles as market shifts toward AI wearables
In 2023, Tim Cook “Your surroundings become an infinite canvas,” revealing Apple as the pioneer of spatial computing. Fewer than three years later that canvas is shrinking rapidly. IDC estimates that ...
As of early January 2026, Apple has reportedly made the difficult decision to sharply scale back production and marketing for ...
The Apple Vision Pro headset, heavily hyped as the ‘entry point for the future of spatial computing,’ is having a hard time finding consumers. Vision Pro report ...
In 2011, Tim Cook succeeded Steve Jobs, and needless to say, he was under incredible pressure because of the shoes he was filling. Nobody was sure that anyone could fill Jobs' visionary shoes. But not ...
Apple Inc. (AAPL) CEO Tim Cook has completed nearly a decade and a half as the company’s CEO. Although he has often been criticized for a lack of breakthrough innovation and creativity — something ...
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