Christena Garduno is the CEO of Media Culture, a brand response agency specializing in media planning and buying for nearly 30 years. Big data is transforming the relationship between companies and ...

The construction industry is responsible for undertaking some of the biggest and most expensive projects on Earth. Huge amounts of resources and work go into major construction projects and of course ...

“Data” is the watchword of the progressive gov tech professional today. If we can put a number to a problem — quantify it, catalog it, assault it with an avalanche of analytics — all will be well.

Big data analytics tools have become indispensable, as they offer the insights necessary for organizations to make informed decisions, understand market trends and drive innovation. These platforms ...

For over a decade, brands have used social media to connect with their target audiences. Now, thanks to cloud computing power and big data, they can do so with much greater precision. Better still, ...

As chief information and engineering officer for logistics giant UPS, Juan Perez is placing analytics and insight at the heart of business operations. Drowning in data is not the same as big data.

The mass amount of data collected by industries, retailers, and organizations requires knowledgeable professionals who can collect, mine, and analyze as well as store, retrieve, and manage data. These ...

The availability of big data analytical tools for use in cardiovascular practice and research will grow rapidly Big data analytical applications, such as predictive models for patient risk and ...