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Cold calling techniques

Cold calling isn’t dead, it’s just evolved. While digital channels dominate modern sales conversations, picking up the phone to start a relationship with a prospect who’s never heard of you remains ...
A businessman working at a desk with a smartphone and laptop computer, ready to make a call. (Photo by Neil Godwin/Future via Getty Images) Unlike residential real estate, where it is challenging for ...
Cold calling is a sales strategy that involves phoning a potential customer unsolicited in the hopes of getting them to buy your goods or services. Granted, cold calling isn’t always the most popular ...
President of the Nashville office of Dalton Agency, Jeff is a former journalist with 30+ years of experience as a PR professional. Everyone—certainly every business owner—gets cold sales calls. No one ...