Getting your Trinity Audio player ready... Steve Jobs said it first in 1996: Content is king. And countless marketers, strategists, and industry leaders have chanted this three-word mantra ever since.

(Ad) Content marketing is still the top way companies reach their target audiences, and its role is only expanding. With each passing year, there are more options for content marketers. From podcasts ...

Explore the principles that turn content from noise into strategy, designed for teams focused on trust, scale, and measurable ...

Content marketing is a broader strategy encompassing both owned and earned media and can have various goals beyond brand building. While both strategies are essential for modern businesses, ...

In the fast-paced and competitive world of B2B marketing, an innovative approach is required to stay ahead of the curve. Although many companies aim to be a one-stop solution for all customers by ...

In a competitive online space, businesses are making significant investments in content marketing. Why? Because content is king. Content marketing has proven to deliver resounding success for ...

President & CEO of Corberry Digital Marketing Agency, a full-service digital marketing agency offering web design, SEO, PPC, social & more. Content marketing is the process of creating and ...

Planning your content marketing strategy and execution requires a structured approach. This template will help you to put together a comprehensive content marketing strategy, starting with your ...

Content marketing is – you guessed it – a type of marketing strategy. But what differentiates it from the other marketing types you may be familiar with? For one thing, think of it as the polar ...

Most marketers are familiar with the phrase “content is king.” Every brand needs content to articulate its message, attract the right customers and keep its marketing engine running. Content touches ...

Opinions expressed by Entrepreneur contributors are their own. In recent months, the focus on content has become bigger and bolder than ever. As we move forward into 2015, that trend is not only going ...

So you’re ready to document your content strategy. You think you know what that entails – you need to write this down somewhere… right? OK, you’ve got a blank Google Doc waiting with a blinking cursor ...