During my first foray into marcomm leadership, every project seemed on fire. If the project was due at 3 p.m., the first draft was ready at 2 p.m., giving little time for adjustments. I noticed this ...
Today, organizations need to be resilient more than ever. Workplaces are often playing catch-up to become more adaptable and innovative in response to technological progress and shifting market ...
In today's enterprise landscape, software development often resembles a game of telephone. Business users articulate needs, and—after those needs go through layers of marketing, product and ...