In the rapidly evolving digital landscape, news media companies face the challenge of maintaining profitability while adapting to changing consumer behaviors. As traditional advertising revenues ...

NEW YORK—A resurgence in live events and sports programming on streaming platforms, coupled with the expansion of self-serve and programmatic ad tools, helped CTV rebound with 16% year-over-year (YoY) ...

A resurgence in live events and sports programming on streaming platforms, coupled with the expansion of self-serve and programmatic ad tools, helped CTV rebound with 16% year-over-year (YoY) growth ...

Digital video ad spend is projected to hit $72.4 billion in 2025, up 14% from the $63.8 billion spent in 2024, according to new research from the Interactive Advertising Bureau (IAB). The digital ...

Top priorities for 2026 include measuring media quality across social media and CTV, brand safety for influencer/creator content, and monitoring AI-generated content NEW YORK, Dec. 8, 2025 /PRNewswire ...

Digital marketing is a rapidly evolving field, and as we move toward 2025, several emerging trends are set to reshape how brands connect with their audiences. The upcoming years promise significant ...

With the total value of the global digital video market estimated at $193 billion in 2023 and expected to explode to more than $503 billion by 2032—according to IMARC Group—that growth rate of nearly ...

Integral Ad Science (IAS), a media measurement and optimisation platform, has published its 2026 Industry Pulse Report for the UK. The findings point to digital video, social platforms and mobile as ...

TV and digital video content viewership in urban India remains strong in 2024, with a majority of urban Indian respondents ...