Direct mail provides a great way to connect with your customers. Whether you’re looking to send postcards to make local neighbors aware of your new business or letters to all existing customers ...

Like a lot of business owners, Ted Swoger has spent the last few years trying to figure out where his direct mail company might fit into the e-commerce boom. For his company, MarketPlace Direct, it ...

You probably receive one every day - a personal invitation, exclusive sale, time-sensitive offer, catalog, flyer or a “welcome to the neighborhood” greeting. These mailers find you at your house, in ...

Please Note: Blog posts are not selected, edited or screened by Seeking Alpha editors. Marketing is the process of communicating the value of product and services to the customers to generate the ...

If you’re looking for a way to generate more sales leads and improve your marketing mix, direct mail marketing should be a serious consideration. Although digital marketing initiatives, like ...

A survey from Mail Print found that 70 percent of people who received direct mail from a business they stopped engaging with encouraged their relationship with them. Do you have customers who for one ...