Before you unleash your inner Don Draper and come up with the next iconic advertising campaign, you need to understand the different types of advertising channels that are available to you and how ...
A ban on junk food adverts being shown on TV across the UK before 9pm will come into force next year, the government has confirmed. On Thursday (September 12), a written statement from Labour ...
Hundreds of thousands of low-income Americans were unknowingly signed up for government-subsidized health insurance, often lured by social-media ads falsely promising cash for daily expenses ...
There are so many to choose from, and whether you're ok with the consequences. Most free sites rely on advertising revenue to survive, including Tom's Guide. But if you're happy with the trade-off ...
The World Bank has ceased all paid advertising on Elon Musk's social media platform X, which was formerly Twitter, after a CBS News investigation found promoted advertisements from the ...
Search Engine Land » PPC » Google Ads adds ‘Unintended Consequences’ to Insights Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search ...
The 2017 advert by the British banking giant aimed to promote digital safety - but now it's considered by many to be one of the scariest commercials of all time. It features actress Katharine ...
The digital advertising industry has a long runway for growth. Adtech companies are helping businesses improve ad performance metrics, enhance advertiser confidence, and adapt to emerging trends.
Advertising elasticity of demand (AED) measures a market's sensitivity to increases or decreases in advertising saturation. Advertising elasticity measures an advertising campaign's effectiveness ...
Chief Marketing Officer, Alex Hyde-Smith, explains why a second airing of our advert The Long Goodbye is important to highlight the devastating impact of dementia on people's lives. As our film, The ...
Junk food advertising is to be restricted on TV and online in a bid to tackle child obesity. A 9pm watershed will be introduced for TV adverts and a total ban on paid-for online advertising will ...
Aug 22 (Reuters) - Nvidia (NVDA.O), opens new tab and Jeff Bezos-backed Perplexity AI said on Thursday that it plans to introduce advertising on its artificial intelligence-powered search platform ...