Golf Gear Direct has launched a new online guide to help golfers choose the right package set. Covering club types, shaft flex, budgets, and ...

Golftec, the franchise golf instruction center business that’s produced more than 7 million lessons at nearly 200 worldwide locations since it was founded in 1995, isn't just holding steady in an ...

With golf more popular than ever, and one of the largest-growing segments being women, it should be no surprise that equipment companies are expanding their offerings to fit this group of historically ...

If you attend a custom fit appointment at a golf club or store there is undoubtedly a certain level of expectation of the service you’ll receive. Most golfers anticipate being spoon-fed all the ...

Building the perfect driver is an inexact science. “We’re in the business of managing the miss,” says Kris McCormack, VP of tour and education at True Spec Golf. “We look at a variety of checkpoints ...

For golf fanatic Justin Hadler of Plymouth, the arrival of a PXG store at Southdale Center is the most exciting retail development imaginable. "I play a lot. About once a month in the winter and up to ...

The Hoffmann Family of Companies plans to build a new high-end, golf-only private club near Estero, Florida. The new club will replace the Old Corkscrew Golf Club and feature a heathland-style course ...