Global beer giant AB InBev is rebranding flagship pink beer Hoegaarden rosée in Thailand for the first time on August 1, with the aim of accentuating its key ingredient, raspberry, and enhancing ...

Hoegaarden Witbier is the Belgian white beer that turns an ordinary evening into something quietly cinematic. If you’re bored of heavy IPAs and bland lagers, this hazy classic might be the crisp, ...

Belgian brewer Hoegaarden has launched a stress-relief campaign in Greater China, centred on a tactile brand experience inspired by the capybara, the internet's beloved chill icon, often hailed as the ...

Hoegaarden Witbier turns an ordinary drink into a small ritual of escape: cloudy, citrusy, and unbelievably refreshing. If you’re tired of heavy, bitter beers and want something bright, smooth, and ...

CU announced on the 24th that it will launch new snack products that pair well with popular beers Hoegaarden and Goose Island in collaboration with OB Beer. Hoegaarden and Goose Island are ...

Customers have raised complaints after discovering that rusty cans of Hoegaarden beer are being sold in convenience stores here. The cans in question were imported from Belgium through Oriental ...

The Park Lane Hong Kong, Autograph Collection, has joined forces with Belgian brewer Hoegaarden Beer to offer an exclusive afternoon tea at its restaurant, Ebb & Flow, as part of its latest brand ...

Pierre Celis, the “King of Belgian White Beer”, died over the weekend. He was 86. In spite of several unfavorable transactions with major brewing companies, Celis is widely considered one of the ...

Hoegaarden has released a limited edition Hoegaarden Cherry beer featuring a pink color reminiscent of cherry blossoms in the spring, the Belgian brewery famous for its wheat beer said Tuesday.

NEW DELHI: Anheuser-Busch InBev, the company behind beers such as Budweiser, Corona Extra and Seven Rivers, is launching variants of its Belgian wheat beer brand Hoegaarden in India. The variants, the ...

Global beer major AB InBev is launching the ‘first and only’ wheat beer to adopt a peach variant in Thailand under the Hoegaarden brand come April 1, exclusive to the country and in line with ...