We've always known that food can be a full sensory experience, but it turns out your nose may play a much bigger role in how much you enjoy a great meal than we previously thought. In September, ...

Flavoured drinks without sugar can be perceived as sweet – and now researchers know why. A new study from Karolinska Institutet in Sweden, published in the journal Nature Communications, reveals that ...

We tend to think of the brain as a collection of specialized regions: the frontal lobe handles decision-making, the amygdala processes emotions, and the occipital lobe translates vision. But most ...

For decades, we’ve blamed overeating on food that’s simply too delicious to resist. But a growing body of research suggests ...

Flavored drinks without sugar can be perceived as sweet - and now researchers know why. A new study from Karolinska Institutet in Sweden, published in the journal Nature Communications, reveals that ...

Taste and smell are so intimately connected that a whiff of well-loved foods evokes their taste without any conscious effort. Now, brain scans and machine learning have for the first time pinpointed ...

Taste is often thought to be controlled solely by our tastebuds. But maybe you’ve noticed how food can taste bland when you have a cold and and your nose is blocked? This common experience highlights ...

A new study from Sweden’s Karolinska Institute found that the brain’s taste cortex responds not only to flavors on the tongue but also to aromas that reach the nose while eating, known as retronasal ...