So you’ve created your blog, congratulations on this first step. Now you’re creating amazing content and like many writers, ...

Google’s AI Overviews feature has led to a significant increase in the frequency of “zero clicks” to search queries — drastically reducing traffic to news websites, according to a new report. Since ...

Informational sites can easily decline into a crisis of search visibility. No site is immune. Here are five ways to manage content to maintain steady traffic, increase the ability to adapt to changing ...

Stop guessing what brings traffic to your website. Use these ChatGPT prompts to understand customer search intent, create high-ranking blog content, write compelling copy, optimize on-page SEO, and ...

If you're hoping to skyrocket your company's website traffic overnight, I have some bad news for you: It’s unlikely to happen. For many businesses, this fantastical ideal to surge traffic suddenly is ...

As generative AI continues to shape website performance, much of the conversation has focused on its negative impact. Factors like AI Overviews, increased zero-click searches, and a growing ...

WP Engine, a global web enablement company providing premium products and solutions for websites built on WordPress®¹, today ...