LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

LEGO recently announced a new system that might change the way we interact with LEGOs. the LEGO Smart Play System comes with SMART Tags and SMART minifigures that activate SMART bricks for responsive ...

Headlining the list is Darth Vader’s TIE Fighter set, a 473-piece set that debuts at just $70—$5 more than the MSRP of the ...

The Smart Brick has a 4.1mm ASIC chip inside of it that Lego says is smaller than a standard Lego stud. It runs something ...

Lucky for us Star Wars fans, the new Smart Play sets debut with a Star Wars theme. The three builds launch the first two days ...

The Smart Brick looks very similar to a normal 2x4 Lego brick, but it contains a custom Application Specific Integrated ...

As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...

Here’s everything you need to know about LEGO Smart Bricks, including where to buy them online, their build release date, and how LEGO Smart Play works ...

A day on from the official reveal of LEGO Smart Brick, the company has responded to concerns that its big announcement poses ...