The challenges of tracking, tagging and targeting mobile users is legendary. As Ed Moore, Product Marketing Strategist for Openwave, explains, the technical differences between standard Web-based ...

Mobile app developers and marketing professionals are currently facing a shared challenge: respecting consumers’ privacy while still effectively targeting and engaging their desired audiences. This ...

A new report out today from zLAbs, the security research arm of mobile security platform provider Zimperium Inc., warns of a significant rise in mobile phishing, or “mishing,” as attackers ...

Phishing sites specifically targeting mobile devices amounted to 82% of all examined, with a sharp increase in the use of HTTPS sites to create a false sense of security. Mobile-targeted phishing ...