Athlon Sports

How the NBA All-Star Game Became Fun Again

The league struck on the right recipe to make the event competitive for the first time in a long time. The NBA's new All-Star round-robin format sparked renewed excitement and competitive play.
Yahoo! Sports

2026 NBA All-Star Game was a success — right until it wasn’t

The 2026 NBA All-Star Game was a wild success — up until it wasn’t. The NBA’s new World vs USA vs USA format gave birth to one of the most competitive All-Star Games in the last decade, right ...
AOL

Radically revamped NBA All-Star Game brings return of defense and competition

INGLEWOOD, Calif. — The world's best basketball players participated in what could've been the most unusual game of their careers Sunday, in a generally well-received mini-tournament that included ...

2026 NBA Season Scores Biggest Audience in 24 Years With 170 Million Total Viewers

The NBA ended its 2026 season with a ratings bang, bringing in the biggest regular season audience the league has seen in 24 ...
Total Pro Sports

2026 NBA All-Star Game’s Stunning Viewership Surge Leaves Fans Still Divided

NBA fans react as the 2026 NBA All-Star Game averaged 8.8 million viewers across NBC, Peacock, and Telemundo. The NBA has been exploring different strategies to grow its audience, and All-Star ...
NBC New York

2026 NBA All-Star Game on NBC and Peacock delivers highest audience in 15 years

The 2026 NBA All-Star Game was the most-viewed contest in 15 years. The game, which was aired on NBC, Peacock and Telemundo, averaged 8.8 million viewers, NBC said in a press release Monday. It ...
The Big Lead

The most-watched NBA All-Star Games over the last 15 years, and where 2026 ranks

Feb 15, 2026; Inglewood, California, USA; Team USA Stars players, forward Scottie Barnes of the Toronto Raptors (4), guard Devin Booker of the Phoenix Suns (1), guard Cade Cunningham (2)and center ...
USA Today

Why is the NBA All-Star Game starting so early?

One of NBC's big sticking points in getting its NBA broadcast access back was securing the rights to the All-Star Game. That is the case this year at the home of the L.A. Clippers, with NBC ...
Essence

Is The NBA All-Star Game Really Back?

When Anthony Edwards lifted the All-Star Game MVP trophy on Sunday night, I felt something that I hadn’t felt in years (this pertains strictly to the game itself, of course), which was a feeling ...
The Big Lead

Celebrities spotted at courtside during 75th NBA All-Star Game

Queen Latifah, Megan Markle, and Prince Harry look on in game one during the 75th NBA All Star Game at Intuit Dome. Credit: Jayne Kamin-Oncea-Imagn Images The spotlight at the 75th NBA All‑Star ...

NBA All-Star Norman Powell has surprise reunion with first basketball coach

It was a long road ahead, but it took Powell from his hometown of San Diego to UCLA and then to the NBA, where he just ...