We're only halfway through Amazon's July Prime Day event. It's a whopping four days long this year, running through Friday, July 11, which means there are more deals than ever to entice shoppers looking for a bargain.

The most imaginative zodiac sign deserves a blanket to help them dream big. Pisces is an empathetic and deeply intuitive sign, which means they could stand to spend more time chilled out and cuddled up. Make it happen with this fleece blanket, and don't miss out on all the vibrant colorways either.

Small businesses can learn from Amazon and use the same strategies the e-commerce giant employs to drive sales even if they don't sell on Amazon.