The Buffalo Bills saw an uneven return on their 2024 draft investment in Keon Coleman (the No. 33 pick). He failed to find much volume over his 13 outings (29 catches on 57 targets for 556 yards and four scores), but he did showcase his big-play ability with huge marks in yards per catch (19.2) and yards per target (9.8).

Most fantasy football players enter their drafts armed with confidence, cheat sheets and outdated logic. Efficiency data from recent years combined with 2025 projections shows that we’ve been drafting wrong for a while.