As both an avid reader who polishes off close to 200 books a year and a frequent TikTok scroller, a lot of my screen time is ...

This post was updated Jan. 11 at 8:44 p.m. Social media made reading cool again, but is BookTok enough to fight the literacy crisis? Viral TikTok trends have encouraged teens and young adults to pick ...

Welcome to BookTok. TikTok’s book recommendations, reviews and releases have amassed 185 billion views, making it one of the platform’s most active communities. According to the Publisher’s ...

Today’s readers aren’t the same ones who made up the millennial Tumblr and fanfic eras of the decades prior, who quietly tended to their passions behind anonymous usernames and solo trips to Borders ...

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If you've picked up a book recently, there's a good chance it's because someone on TikTok told you to. What we read is no longer driven by bookshops or bestseller charts alone, but by a constant ...

In the world of books, BookTok is rising in popularity. In fact, it’s said that BookTok is making people read. BookTok’s book recommendations, releases, and reviews have amassed 185 billion views, ...

Move over Stanley cup, the humble e-reader is the latest TikTok obsession. Self-proclaimed “Kindle girlies” are decking out their e-readers with stickers, accessories, and remote-control page-turners.

Research shows that frequently reading can enhance creativity, improve memory and reduce stress. Yet in 2020, the National Endowment for the Arts reportednearly 50 percent of college-aged peopledo not ...