Is there a world where marketers move past silos to become ‘engagement architects,’ shifting from manual tasks to true orchestration? The post SAP evolves Emarsys into a full-blown engagement cloud ...

Get the latest federal technology news delivered to your inbox. SAP will discount its software for government customers at rates of up to 80% over the next 18 months through the latest OneGov ...

The SAP lettering and logo can be seen on a stele in front of a branch of the software company in Garching near Munich (Bavaria).(Photo by Matthias Balk/picture alliance via Getty Images) Software ...

Etihad Airways has announced the selection of SAP as a strategic technology partner to deploy a range of key software solutions to deliver the latest best-in-class technology to the Etihad Aviation ...

SAP SE’s Chief Technology Officer Juergen Mueller will leave the company by the end of September because of inappropriate conduct. A representative for SAP declined to comment further on the nature of ...

As SAP customers look to move off legacy applications, move to the cloud and adopt AI, Lemongrass is seeing growing demand for advisory and support services for business and organizations implementing ...

At SAP TechEd 2025 in Berlin, a troika of technical executives unveiled artificial intelligence (AI)-driven features in the supplier’s SAP Build platform, disclosed more agents in its Joule AI ...

NEW YORK--(BUSINESS WIRE)--Accenture (NYSE: ACN) is collaborating with SAP to help organizations adopt generative AI across their core business processes. Together, the companies will create ...

April 21 (Reuters) - Business software maker SAP (SAPG.DE), opens new tab on Friday reported first-quarter revenue above analysts' expectations, backed by growth in its cloud business but lowered its ...

​SAP SE (NYSE:SAP) is one of the Profitable SaaS Companies for 2026. On February 10, Nay Soe Naing from Berenberg Bank ...

Okay. Great. I'll start this next session off. My name is Adam Wood. I look after European tech research here at Morgan Stanley. Very pleased to have Muhammad Alam, who's a member of the Executive ...