The sales margin is a vital metric used to reveal how profitable each item sold is to your business. You can calculate the sales margin for an individual sale, a group of sales or all transactions ...

Opinions expressed by Entrepreneur contributors are their own. Are you a business owner frustrated by your inconsistent, declining, or non-existent lead flow? Or perhaps you’re fed up with the ...

Sales representatives and sales teams are often hyper-focused on one thing: selling. That’s not a bad thing. In fact, that dedication to making the sale is exactly the purpose of their job. Yet ...

Sales leads are the lifeblood of any business: They represent deal flow and are critical to achieving revenue growth. Effective marketing, advertising and PR can all help to attract prospects, but any ...

You must watch costs for your small business, and you can lose track of costs that you incur in the form of sales commissions. You may think you make more money than you really do if you don't ...

According to recent research conducted by NACS, the Association for Convenience & Fuel Retailing, 63 percent of gas customers go on to spend an average of $4.82 each in the store following their ...

Opinions expressed by Entrepreneur contributors are their own. As an entrepreneur trying to stay relevant and thrive in the competitive digital age, there’s one marketing strategy you’ve likely heard ...

Most B2B marketing and sales professionals (60%) say price is the top reason Sales doesn't close qualified leads, according to a recent report from Demand Metric and Showpad. Beyond price, other ...

Conversion rates for B2B online leads are highest at the beginning of the year, in part because companies are renewing budgets and new funds are available, according to a recent analysis by Software ...