When we think of enterprise SaaS companies today, just about every startup in the space aspires to be a platform. That means they want people using their stack of services to build entirely new ...

Salesforce has maintained its position as the dominant player in the CRM market, consistently innovating and expanding its ...

With the announcement on Monday of Salesforce Platform Edition, Salesforce.com finally unveiled its long-term strategy to become the sun around which revolves an infinite number of SaaS (software as a ...

The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...

Salesforce is facing challenges to growing revenues in the current uncertain economic environment. However, its platform enables customers to develop and scale apps rapidly, while saving on costs as ...

CRM giant Salesforce took some big steps towards opening up its proprietary platform in announcements at last month's Dreamforce conference. Perhaps the most significant is the donation of its ...

New Einstein 1 Data Cloud is now natively integrated with the Einstein 1 Platform, so customers can connect any data to create a unified profile of their customer, and infuse AI, automation, and ...