With a few well-chosen lines, a talented designer can create an icon that lasts for decades, one that forms a powerful association in the mind of every person who sees it. An effective simple logo can ...

We may receive a commission on purchases made from links. Salvador Dalí, the iconic surrealist artist known for melting clocks and dreamlike paintings, is also the genius behind one of the most ...

Pepsi’s iconic logo has remained unchanged for 14 years, but now the cola giant is stirring things up internally with a fresh logo and a revamped brand identity that debuted worldwide on 1st March ...