The VSCO app (pronounced vis-ko), formerly known as VSCO Cam, is a photo editing and sharing platform which uses a “creator-first philosophy” to engage users with their own creativity. The app has ...

Photo editing app VSCO once birthed the ubiquitous VSCO girl archetype of 2019 (AKA the genesis of the TikTok "clean girl"). But it can also be given credit for catapulting filters and the ...

Photo and video editing platform VSCO on Wednesday launched an AI-powered collaborative moodboard to expand how its products are used by photographers and artists. Called Canvas, the moodboard lets ...

Four years after the dawn of the VSCO Girl, VSCO wants you to know that it’s still very much alive. Photographers and other aesthetically inclined creators still flock to the app’s suite of tools, ...

Do you like to wear scrunchies? Can you not leave your house without your reusable water bottle and metal straws? Do you feel the need to take a pic of the sunset whenever it's extra stunning (aka ...

We spoke to the brands behind Gen Z’s highly aestheticized (and widely parodied) personal brand. By Becky Hughes The 15-year-old YouTuber Emma Marie’s video “The ultimate VSCO sleepover,” posted in ...

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Anne Milou has always had an affinity for oversized T-shirts, scrunchies and Puka shell necklaces. But recently Milou, who lives in the Netherlands, learned there's a name for the beachy, laid-back ...