The Weeknd’s XO merchandise gets better with each release. On Wednesday, the Starboy singer rolled out the first XO apparel and accessory drop of the year, offering fans some pretty solid options for ...

A whole season has passed since The Weeknd dropped the last merch collection for his fan-fueled XO brand, but now the pop sensation is back with a new set of apparel that proves even further that he’s ...

Just when The Weeknd fans were readying for his Puma XO Parallel launch, the singer has thrown another release their way. Today, he dropped another merchandise collection tied to his 2017 Starboy ...

The Weeknd returns with his second XO merchandise release of 2018. The Starboy crooner dropped MERCH RELEASE 002 on Monday, giving fans a chance to flesh out their summer wardrobe. The 15-piece ...

The Weeknd's XO clothing brand gears up for the spring and summer of 2016 by unveiling a brand new unisex collection for the upcoming seasons. Witht pieces catering to both, men and women, this ...

XO connects with Marvel for a limited merchandise capsule available for just 96 hours (May 18-21) inspired by "Vol. I Issue 1" of The Weeknd's comic series with Marvel. By Michael Saponara Next month, ...

Over the last several months, there has been no shortage of adorable moments between Selena Gomez and Abel Tesfaye — aka The Weeknd. From the Met Gala red carpet to date night in Chicago the pair is ...

The Weeknd's XO lifestyle brand teams up with Marvel Comics for the release of a limited edition march collection. The line is inspired by "Vol. 1 Issue 1" of The Weeknd's upcoming comic book series ...

Since 2016, when everyone from College Dropout heads to professional resellers to people on free Tidal accounts helped Kanye West make a million dollars off his The Life of Pablo merch pop-ups, artist ...