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Mattel apologizes
Mattel apologizes after 'Wicked' doll packaging has link to adult site
Mattel has some wicked problems after a packaging error occurred with the upcoming movie's collectible dolls. "Wicked" dolls manufactured by Mattel misprinted the promotional movie website wickedmovie.com. The misprint, which left the word movie out of the URL, directed consumers to an adult-rated website.
Mattel pulls thousands of ‘Wicked’ dolls off shelves after printing adult website on packaging
Thousands of Mattel’s “Wicked”-branded fashion dolls are flying off shelves, but not because of consumer demand.
Mattel Apologizes for Porn Site Misprint on ‘Wicked’ Toy Packaging
Mattel may be safe from the Wicked Witch of the West, but it has had to issue a mea culpa to avoid the wrath of angry parents.The toy company said the web address for a pornography company was mistakenly printed on the packaging for dolls tied to the new film “Wicked” instead of the official website for the coming Universal Pictures release.
BizPac Review
2d
Stunning packaging ‘error’ leaves Mattel scrambling to recall kids’ toys
One children's One children's toy company learned how important it is to double-check your work before sending it out into the world.
Yahoo
3d
Mattel Apologizes After Wicked Ariana Grande Toy Promotes Adult Website
The multinational
toy
and entertainment company
Mattel
has issued an apology after accidentally releasing the new Wicked ...
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