Austria’s domestic knockout cup competition is to enjoy greater free-to-air reach over the next four seasons after commercial ...

Blackstone has appointed golfer Tommy Fleetwood as its first global brand ambassador, the latest sign that the asset ...

Qatar Investment Authority (QIA) and Mubadala Investment Company have taken part in a $575m (€496m) Series G funding round ...

Sportfive has landed a new remit to continue selling international media rights to Portugal’s Primeira Liga for two more ...

Newcastle United has posted its first profit since coming under the ownership of Saudi Arabia’s PIF, a figure enabled by the ...

Most Valuable Promotions, the combat sports promoter co-founded by Nakisa Bidarian and Jake Paul, has secured a media rights ...

Anheuser-Busch InBev (AB InBev) has added yet another sports property to its global portfolio, replacing Germany-based ...

Warner Bros. Discovery (WBD) is to handle global media rights distribution, sponsorship sales and content production under a ...

American Express has joined the ranks of highest-paying NFL sponsors by replacing Visa as the league’s official credit and payment card sponsor, starting in 2026.

World Sailing has invited bids for both the host broadcast of the 2027 World Sailing Championships and the distribution of ...

A host of investment funds and prominent individuals have bought into the National Football League’s vision to create a ...

PepsiCo’s Pepsi Max brand has stepped up its historic connection to England national team players by agreeing a four-year central sponsorship deal with the Football Association.