The LEGO Group is installing a large solar array at its new US factory in Chesterfield County, Virginia, as it moves toward powering the site with 100% renewable energy. The company says construction ...

The Danish toy company reported a 12% increase in total revenue to nearly $13B and a 16% jump in consumer sales as part of its 2025 annual results released Tuesday. Lego's 2025 revenue was some 29% ...

Denmark's Lego, the world’s number one toy maker, on Tuesday posted record sales and profits for its 2025 financial year, marking a "fantastic" year, despite global tensions, Lego's CEO told AFP. Last ...

Two months after debuting at the Consumer Electronics Show, Lego's new Smart Play technology is out in the wild. Lego's first eight Smart Play sets landed in stores on March 1, offering a bevy of new ...

LEGO is launching a new product line powered by the Smart Brick. It is a technology-loaded brick with built-in sounds and interactivity designed for younger builders. Note that some Smart Playset sets ...

The Smart Brick comes with three of eight Star Wars sets at launch, although most smart-enabled sets ship without it. The Smart Brick comes with three of eight Star Wars sets at launch, although most ...

All those sets above? Not even the full list. There are otters. There’s an orange cat. There are Fifa builds and vehicles that go on land and on the sea. There are flowers and Ninjagos. And even these ...

When Lego announced a set for the upcoming Project Hail Mary, many were excited, but more were surprised. Lego makes sets based on big movies all the time, but those are almost always from very ...