What does it take to rebrand a huge sports team? GQ finds out. Join Justin Thomas Kay as we look at the evolution of the LA Clippers’ branding, from their founding logo as the Buffalo Braves to the ...

After the New York Yankees defeated the Cleveland Guardians in the American League Championship Series to reach the World Series against the Los Angeles Dodgers, I mused on social media, “a world ...

On Saturday evening, as Game 2 of the World Series got underway in Los Angeles, the Dodgers’ Triple-A affiliate made some ...

There is tons of history on the baseball cap, what was once just a piece of the uniform now viewed as a fashionable wardrobe ...

As of the 2025 NWSL season, the Chicago Red Stars will transition into the Chicago Stars Football Club. The change will ...

But how specifically did the Yankees and Dodgers logos become singular fashion caps? So I went straight to the source. “The first cap we made for a major-league baseball team was in 1934 for the ...

Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new ...

Q2 2025 Earnings Conference Call November 7, 2024 8:30 AM ETCompany ParticipantsLance Allega - Senior Vice President, ...