Even five years ago, almost every customer in a HubSpot survey rated an “immediate” response as important or very important. With more companies offering automated round-the-clock support to keep up ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

If you’ve called customer service recently, you already know this story. Somewhere along the line, the business world convinced itself that customer service could be automated, camouflaged and buried ...