Do you remember the days when searching for items online meant typing stiff, robotic phrases into search engines? For ...

AI search and product comparison varies according to demographic and the platform on which smart algorithms are encountered.

LINE Plus has launched ActEngine AI, a platform that deploys AI agents for customer service and sales tasks inside messaging ...

Ford is running documentary-style streaming ads on Apple TV tied to its Formula One return, following engineers on its ...

Consumer brands are starting to treat artificial intelligence as part of everyday marketing and product development rather than an experimental tool. At The Coca-Cola Company, executives say digital ...

Netflix and NBCUniversal are experimenting with new marketing strategies to connect with audiences beyond the streaming screen. Rather than relying only on trailers, social media ads, or traditional ...

If you could identify a potential customer early in their buying journey, before your competitors, what would you do? For ecommerce marketers, growth is getting harder. Search and social are evolving, ...

Nestlé is embedding AI into its marketing and sales operations, reshaping how teams plan campaigns and manage workflows. The company is rebuilding the infrastructure beneath its marketing systems to ...

What if I told you there was a way that you could supercharge your results and make your digital marketing spend even more effective? Building fame and capturing attention is what JCDecaux does best.

Walmart is tightening the link between store shelves and marketing results with its Scintilla In-Store platform, as retailers push deeper into first-party data systems that connect product ...