Nielsen, a global leader in audience measurement, data, and analytics, has today published its All Screens Video Landscape ...

Seth Ladetsky is Head of Global Sports; Trevor Fellows, Head of Advertiser/Agency; and Matthew Devitt Promoted To Head of ...

After a series of increases, February brought the first slowdown in time spent in front of TV sets in a long time. While ...

New York, March 12, 2026 – Nielsen, a global leader in audience measurement, data and marketing intelligence, today released ...

A+E Global Media will license new Nielsen services as part of the renewal, including Nielsen National Respondent Level Data (NRLD), Nielsen Audience Builder (NAB) and the Data-Driven Linear API (DDL ...

Discover sports fan behavior trends from 2025 and insights fueling the industry to plan your sports sponsorship strategy with confidence. Sports fans have all eyes on 2026. This year is shaping up as ...

From Selection Sunday until “One Shining Moment” is played, the excitement of buzzer beaters, Cinderella stories, and bracket busters keep fans deeply engaged for nearly the entire month. With 414 ...

Visa first partnered with the Olympics in 1986, Samsung in 1988, Coca-Cola in 1928. Talk about long-term brand building. Like Olympic athletes who train their whole lives for a moment in the spotlight ...

Bridge the gap between shifting trends and strategic spend with our dedicated guides. Learn to treat the multi-platform ecosystem as one, unlock incremental reach in sports, and target the granular ...

Understanding today’s complex media consumer habits means that advertisers need more granular data to stay informed and reach the right audiences. The Record is a quarterly report card on how U.S.

借助我们的专业指南，弥合趋势变化与战略支出之间的鸿沟。学会将多平台生态系统视为统一整体，在体育领域释放增量覆盖潜力，精准锁定高价值增长受众的精细化观看习惯。 随着观看习惯的 ...

Anuncio de los ganadores de los premios ARTEY: celebramos los éxitos más vistos en tu pantalla, con tecnología de Nielsen.