The e-commerce giant has launched Project Amelia, a chatbot giving sellers insight into their businesses, along with other gen AI tools.

The service will be available for U.S. sellers for domestic pickups starting in October, and then for global pickups sometime before the end of the year.

Amazon.com, Inc. (NASDAQ:AMZN) announced a generative AI-powered personal assistant, codenamed Project Amelia, available in beta starting Thursday for an initial set of U.S. sellers. The Details: Amazon said Project Amelia provides an all-in-one,

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Amazon.com Inc. today announced it’s rolling out a generative artificial intelligence assistant dubbed Project Amelia for independent sellers to provide answers, advice and tools to boost their productivity and sales.

Amazon.com Inc. is launching an artificially intelligent assistant designed to help online merchants manage their businesses.

Amazon is launching a new AI-powered assistant to help third-party sellers overcome e-commerce difficulties. As confirmed by the company on Thursday at the Accelerate seller conference in Seattle, Amelia is an “all-in-one, generative-AI-based selling expert,” tasked with customer support in areas such as inventories, supply chains, and data.

Amazon is launching a new AI-powered selling assistant code-named “Project Amelia” to help sellers navigate the nuances of e-commerce, using generative artificial intelligence to answer questions and provide guidance.

Amazon sellers now have access to an AI assistant designed to help grow their business by answering questions about their metrics, and later, helping to resolve issues that arise. The assistant, code-named Project Amelia and built on AWS's Amazon Bedrock,