As Brain explains, “Starbucks hasn’t really done anything differently, they’ve just got lucky that we’ve had a generational ...

A recent study links satellite and brain imaging data to identify how environmental factors can impact mental health, ...

A team of scientists at HSE University, in collaboration with the Institute of Higher Nervous Activity and Neurophysiology of ...

A police officer who suffered novichok poisoning when he searched the home of the former Russian spy Sergei Skripal following ...

Stop shuffling incomplete tasks around your to-do list. These 3 strategies can help you find more space in your day.

By scanning the brains of people while they watched movie clips, neuroscientists have created the most detailed functional map of the brain to date. The fMRI analysis shows how different brain ...

A person's brain performs an intricate juggling act while watching a movie, a new study demonstrates. Scans showed that 24 ...

By scanning the brains of people while they watched movie clips, neuroscientists have created the most detailed functional ...

In the new study, the team wanted to investigate whether screening movies during fMRI scanning could give any insight into how the brain’s functional networks respond to a series of complex audio and ...

Here are some likely reasons, according to Cadabam: Cognitive Overload: When given only seven seconds to spot an error, the ...

Consumer brain fatigue is something to be avoided when shopping as you are less likely to make good decisions.

Perceptual decision-making involves complex neural processes that allow us to interpret sensory information and make informed choices. Neuroscientific research has increasingly focused on the role of ...