Every product gets a bit easier to sell with a major, simply understood superlative attached. Think “strongest,” “fastest” or even “cheapest,” each of which can take off with the right positioning.

The Pro-Ject is an extremely tasteful entry-level turntable, using its manual operation to its benefit in creating a minimal record player with maximal sound quality. The Pick It MM E cartridge has a ...

Technics released its SL-1500C direct-drive turntable back in 2019, and it has proven extremely popular for its premium build, plug-and-play design (thanks to a built-in phono preamp), and excellent ...