Warner Bros. Discovery is reversing its puzzling 2023 decision to lop off the HBO brand from the name of its streamer.

Hace dos años, Warner Bros. Discovery Inc. eliminó la marca HBO del nombre de su principal servicio de streaming, confiando ...

Warner Bros Discovery has officially admitted what many in the industry suspected from the start: HBO still matters. Just two years after the company dropped the iconic name from its streaming service ...

Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the ...

And Max is now, once again, HBO Max. Warner Bros. Discovery, the parent company of the streaming service known for HBO content, all 10 seasons of "Friends" and winning Jean Smart Emmy ...

After two years as Max, HBO Max is once again becoming... HBO Max. It joins a long line of brand reversals that demonstrate ...

HBO Max is coming back. Yep, I checked the date and it is indeed May and not one of those dumb prank days where the world ...

Two years after Warner Bros. Discovery (WBD) rebranded its streaming service to Max, the company is reverting to its old name ...

Discovery’s upfront presentation, Casey Bloys, Chairman and CEO of HBO and Max Content, revealed that A Knight Of The Seven ...

Warner Bros. Discovery Inc. ditched the HBO brand from the title of its flagship streaming service, counting on the name Max to convey the media company's broad reach of programming. On Wednesday, the ...

A little more than two years after lopping “HBO” off of the streamer’s name to create the breezily-named Max streamer, Warner ...

HBO Max became simply Max in 2023. Now Warner Bros. Discovery is going back to basics and reclaiming a brand long associated ...