LIV Golf has announced a massive multi-year partnership with HSBC. The Saudi-backed league revealed on Thursday that it has ...

Notably, while this is LIV’s first partnership with HSBC, the world banking giant has several pre-existing ties to the golf ...

Tommy Fleetwood is still without a PGA Tour win, but the Englishman is optimistic entering British Open week, writes Bob Harig. Plus, notes on LIV Golf.

Scott O’Neil, LIV Golf CEO, is equally excited about the partnership, aware of the significance this collaboration could have for LIV.

Like his predecessor, O’Neil is energetically trying to manufacture a reality that doesn’t exist and suggest a momentum that ...

Talor Gooch's first win on LIV Golf in two years came with some extra meaning after he bested Jon Rahm at Valderrama.

Official World Golf Ranking says it has started the process of determining if the league could be included in system.

Find out where to watch the nearly 200 hours of 2025 Open Championship live coverage from Royal Portrush on NBC, USA Network ...

Welcome to Sportico’s transactions wire, a weekly rundown of personnel, partnerships, products and purchases across the ...

LIV Golf executives keep talking about bridging golf's divide and bringing everyone together. The post LIV Golf CEO Clinging to 'Friendship' With PGA Tour Counterpart to Stay Relevant, Says NBC ...

Grace Kim won her maiden Major at the 2025 Amundi Evian Championship. The Australian golfer finished in a two-way tie for the ...

The four-point wire-cam system will provide immersive experiences of play unlike any seen before in a live TV production for ...