A collaborative culture strengthens business growth by aligning teams, breaking silos, and fostering innovation. Learn how ...
Marketing Management - More than a quarter of full-time employees expect there will be revenge-quitting—resignations because ...
The four most valuable global brands in 2019—Apple, Google, Amazon, and Microsoft—are all tech giants, according to recent research from Interbrand. The annual report was based on an in-depth analysis ...
Discover how brands can maintain customer relationships between purchases of long-lifespan products with content and ...
Firms spend 23 hours writing a response to a request for proposal (RFP) and involve nine people in the process, on average, according to recent research from Loopio. The report was based on data from ...
Which content tactics are most likely to spur people to unsubscribe from brand messaging? To find out, Optimove surveyed 329 United States citizens. Respondents say the top content type that makes ...
If you're stepping-up outbound marketing, your first step should be to re-examine your firm's thinking about what works and what doesn't. Consider the following seven lead generation misconceptions.
CMOs are exploring AI's potential with both excitement and uncertainty; they need clear steps to move forward strategically. These three initial key actions will help integrate AI into marketing.
Did you like this article? Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access… Ayaz Nanji is a ...
Which types of marketing technology are replaced most often? Why do marketers decide to replace martech solutions? What do marketers look for in replacements? To find out, researchers at MarTech.org ...
SEO - Do AI-generated blog posts perform similarly to human-written blog posts on Google Search? To find out, researchers analyzed the search performance of 20,000 URLs.
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