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YouTubeRise Officiel
LVMH : la stratégie qui transforme des marques en icônes mondiales - PARTIE 2
Dans cette deuxième partie consacrée à LVMH, nous analysons les mécanismes stratégiques qui permettent au groupe de transformer des maisons historiques en véritables machines de croissance mondiale. Nous allons comprendre comment LVMH structure ses marques, protège leur image et amplifie leur désirabilité à l’échelle internationale ...
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LVMH Brands
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@Louis Vuitton celebrates 130 years of its legendary Monogram, honoring its most iconic bags - the Speedy, Keepall, Noé, Alma, and Neverfull - and introducing new special-edition Monogram bag collections. #LVMH #LouisVuitton #LVMonogram130 #Luxury
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